Private Safaris belongs to the Kuoni Group and is one of the biggest tour operators in Switzerland, specializing in Eastern- and Southern Africa.
Private Safaris Switzerland is an established and well-known brand. However, their social media presence needed improvement. I manage their Facebook and Instagram profiles fully and was able to increase their reach over 200%. Through more professional and personal content they are able to connect more with their followers.
“Social On Safari is managing our Facebook and Instagram accounts and we are very impressed with the results so far. Tamara has a huge knowledge about our African destinations, knows our clientele and comes from a tourism background herself. Therefore she knows exactly what content increases our digital reach and online engagement with our clients. I can highly recommend Social On Safari.”
Sikeleli Travel & Expeditions is a family-owned business based in Canada dedicated to individually-tailored luxury travel, safaris and experiences throughout Africa, India and Asia.
Danni, Director of Sikeleli Travel & Expeditions, reached out to me and asked for help with Sikelelis social media presence. I was involved with the rebranding from Sikeleli Safaris to Sikeleli Travel & Expeditions, managed their Facebook and Instagram and was responsible for the blog posts and their monthly newsletters.
“We were absolutely thrilled to have Tam join us at Sikeleli Travel. She has shown herself to be proactive, creative but also very results orientated. She is an extremely valued member of our team and accomplishes all she sets out to do in terms of goals, deliverables and seeing the vision of the business. 10 out of 10 for Tam on all counts!”
Club 1953 is a start-up luxury private membership and concierge service in South Africa.
Mandla Stemela, owner and founder of the Granary reached out to me regarding logo creation, branding and social media for his start-up company. I created two different logos for him – one for the main business and one for the sister company, did all the graphic designing and offered full social media strategies including influencer marketing.
Get Up and Go Diaries is an Irish brand that sells diaries and journals. They have inspired, motivated, encouraged and empowered almost half-a-million readers worldwide to follow their dreams. Eileen, Co-founder of Get Up and Go Diary, was looking for a replacement of her initial social media manager. I loved what she was doing and the fact that the diaries are inspiring half-a-million readers, so I offered her my help. Their engagement on social media was very low and their whole marketing needed more personality and pictures from real people to show the power of these diaries. Since implementing more personality to the brand, getting involved with influencers and creating content that inspires and motivates people, I managed to increase their Instagram following by 200%.
Mopaya Safari Lodge is a charming, eco-friendly and french speaking lodge situated within the Greater Kruger National Park, South Africa.
Mopaya Safari Lodge is good in finding lions, but their online presence on social media wasn’t their strength. I was approached by Oscar, guide and co-owner of Mopaya Safari Lodge, to help with social media marketing, advertising and community management. I was responsible for taking pictures and videos for social media purposes and managed their Facebook and Instagram. Through my work, I was able to increase their reach massively and got them more leads to their website.
The Unconventional Route is a successful travel and lifestyle blog written by a Canadian digital nomad couple, Kim and Chris.
They needed a social strategy to build stronger brand awareness with their audience. Their site already receives a lot of traffic 150k page views per month generated by search, but their lack of presence on social was detrimental to their brand. I analyzed their social platforms’ content and analytics and offered a manageable strategy for them to implement and see immediate results.
“Tamara is a gem to work with. She’s an excellent communicator and took the time to understand our brand and vision from the get-go. She created a professional social media strategy and how-to videos that has enabled us to see increased followers and engagement on Instagram, and an increase in Pinterest traffic to our site. Thanks!”